• A Message From Omicelo Cares' Founder

    Joshua Pollard

    After receiving a nod to the Forbes 30 under 30 list for finance and real estate, I thought I had my role in the business world figured out. But in a casual conversation five years ago, I was forced to reevaluate the kind of impact I actually wanted to have in business.


    I was in the back of an SUV with the CEO of a large real estate development company, and race somehow crept into the conversation. I explained the negative impact that fatherlessness and poor education has had in all cash economies; the lack of guidance hurts a lot of minorities' stories from the start, and "get rich quick" schemes are disappointingly pervasive inside and outside of homes. Speaking candidly from personal experience, I thought I had “won” the discussion.


    The CEO's response: “If I gave you all the money in my bank accounts, what would you do to change your community?” I stared back at him speechless. I had no credible answer. It was in that moment I had to reexamine my career achievements; that was the catalyst behind five years of soul searching and diligent research.


    In my search to answer that difficult question, I founded Omicelo, a for-profit real estate investment company that believes in "development that develops people," and I humbly founded Omicelo Cares, a nonprofit 501(c)(3) that uses real estate principles to advance the wealth and education of community members in gentrifying neighborhoods.


    Omicelo Cares not only believes in building great neighborhoods, but also in the abnormally high investment returns for our society (and our country) that result from investing in bright young people who can make neighborhoods exemplary. The core of Omicelo Cares is my attempt to influence growth in communities that benefits all of society. Omicelo Cares intends to change the narrative around gentrification: neighborhoods can absolutely improve with the people who already live in them.


    Ask yourself: If I had all the resources I ever needed, what would I do to change my community for the good?

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